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A global perspective of trends predicted to influence the sports industry by 2030 was released in a report by Deloitte The Future of sport: Forces of change that will shape the sports industry by 2030. Key influences include catering for the new generation whilst maintaining the core fan base through technology and different sport formats and experiences, focus on sponsorship and investment, particularly in the growing field of women's sport, enhancement of inclusivity, equity and environmental sustainability, digital innovation and player welfare.
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